Marketing Analyst

Webpals, TLV · Senior

About The Position

We are looking for a highly analytical and experienced Marketing Analyst who can analyze and optimize our websites’ UX.

Come work in our Ramat Hahayal office and make a difference in the digital industry!

What’s the Job?

  • Analyzing user behavior and journeys
  • Creating UX guidelines for our teams to optimize the sites and increase user engagement on web and mobile
  • Conceptualizing AB tests to support UX analysis, increasing user engagement and our revenues
  • Working together with our product department to define new conversion elements based on AB test findings and UX recommendations, achieving the company’s objectives
  • Collaborating with multiple internal teams to reach revenue goals

About Us

Webpals Group is a leading performance marketing company. We deliver the most relevant and valuable users to global online businesses. Around 350 of our most talented technology and digital marketing experts are committed to driving exceptional performance.

You’ll be joining our Marketing Department, which includes Creative Solutions Group and Publishing Strategy. They come up with innovative ideas, increase brand awareness, build relationships with various industry players & develop website strategies, boosting our business. 



  • 2 years of experience in UX analysis (both mobile and web)
  • 2 years of hands-on experience with Google Analytics
  • Strong ability to look at data and provide valuable business insights
  • Deep understanding of AB testing methodologies (from definition to execution)
  • A creative and business savvy person who can think outside the box
  • Analytical skills
  • A knack for technology
  • Strong organizational and communication skills
  • A real team player who can work closely with his teammates and other company stakeholders


  • Knowledge of different marketing channels, especially SEO
  • Previous experience as a Conversion Optimization Analyst
  • Experience defining design needs according to mobile/web UX best practices


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