Every good SEO knows: ranking a website goes beyond high-quality link building. It’s also about filling that website with tons of attractive, valuable content – and that includes video.

And video content is indeed powerful: if you put a video on a landing page, you can boost conversions by as much as 80%. If leveraged correctly, video can immensely contribute to your SEO strategy and help turn your website into a true star in SERPs.

What are the best practices to follow when it comes to video content? How does video impact SEO? How can you make your videos stand out? All these questions enter the minds of us, marketers, every single day, and each of us wants to find the right answer in the hopes of making our website more appealing.

How familiar are you with the connection between video content and SEO? Is your knowledge strong enough? Take our quiz to find out. You can also check out more blogs on SEO to broaden your expertise.